HOME BUSINESS STEP-BY-STEP GUIDES  ||  WORK AT HOME IDEAS  ||  BIZ OPPS  ||   ARTICLES  ||  CLASSIFIEDS   ||  MESSAGE BOARDS
WAHM Directory  ||  Promote Your Business ||  Links  ||  Freebies  ||  Kid Stuff  ||  Recipes  ||  Work at Home Blog  ||  Contact  ||  Advertise
  TOP 20 WORK AT HOME JOBS IN YOUR CITY  ||  WORK AT HOME JOB SEARCH  ||  OUR SITES  ||  PRINTABLES   ||  BIZ TOOLS   ||  ABOUT 

How to Develop a Successful Business Image or "Persona" Siloam Springs AR

Many businesses get so caught up in the every day promoting and marketing of their products or services that they often neglect one very important item: a quality, consistent business image. Today, with so many businesses competing for the ever-shrinking consumer dollar, a professional image that stands out more than your competitor's becomes even more essential. It is important to be recognized in a consistently positive manner.

Growth Industries Carl Haley
(501) 835-4320
604 Beverly Ave E
Sherwood, AR
 
LobbyScreens.com
(870) 931-4526
Jonesboro, AR
 
red ball productions
(479) 756-8244
228 c south 40th street
springdale, AR
 
Retailtainment Inc
(479) 271-8201
1400 Sw Susana St
Bentonville, AR
 
Cjrw Northwest
(479) 442-9803
4100 Corporate Center Dr Ste 300
Springdale, AR
 
Mid-Week Shopper
(870) 508-8080
16 W 6th St
Mountain Home, AR
 
Dynamics
(479) 443-5882
4100 Corporate Center Dr Ste 220
Springdale, AR
 
Sign Design
(870) 351-0331
1107 Gee Street
Jonesboro, AR
 
Marketing Partners
(479) 756-3237
402 W Allen Ave
Springdale, AR
 
Advantage Sales & Marketing
(479) 254-1073
1301 Se 8th St
Bentonville, AR
 

How to Develop a Successful Business Image or "Persona"

Provided By: 

How To's

How to Develop a Successful Business Image or "Persona"
By Valerie Giles 
Email genieonline@gmail.com
   

You may ask, "Why? If my business provides exceptional service and quality products; if we stand by our products and services and provide our customers with our best; then why do we need to worry about our business image?"

In the past, when someone made the decision to go into business for themselves, there was seldom a question of whether they would succeed. Many business people had no business plans, had done no market research or even understood good management skills. They just opened their doors and grew. Today, our marketplace is much different. Competition is fierce. Businesses must compete daily in order to stand out from the crowd, to be unique and to achieve brand recognition for their products and loyalty from their customers. It is not enough to know your business; you must be perceived to be successful, to provide the best product or service, and to stand by your product. Not only must you know your business, you must have a business image --a 'persona' that reflects this.

Many businesses get so caught up in the every day promoting and marketing of their products or services that they often neglect one very important item: a quality, consistent business image. Today, with so many businesses competing for the ever-shrinking consumer dollar, a professional image that stands out more than your competitor's becomes even more essential. It is important to be recognized in a consistently positive manner.

Because you may only get one chance to create a positive first impression, you want it to be the very best one.

Where do you Start?

Working with a graphic design professional will ensure that you achieve a successful image. All of your marketing and corporate materials will be consistent and reflect your success.

Start with a Logo

Careful consideration must go into a logo design in order to achieve the look you want. The type of business (including a home based business ), profession and product will guide you in various directions. It is important to share your business expectations and market focus with your designer so she or he can better design an effective logo.

Deciding on a designer is important--someone who can relate to your business and to your competition, and someone who takes the time to find out about your business. A good designer asks a lot of questions before beginning the design process and should give you several good designs to choose from.

Good designers will keep in mind the ever-increasing uses for your logo. It must be adaptable for use not only on cards and letterhead, but on signage and perhaps the Internet. Your logo must be able to grow with your company.

Remember, your logo is the image you present to the world - be sure it's an impressive one.

Fonts, Ink Colors, and Paper Choices

...

Click here to read more from Momsnetwork.com

Free Content for Websites   Free Fax Covers   Direct Sales Opportunities   Home Business Profiles   Message Boards
How to Choose a Home Based Business   100 Home Party Games   Work at Home Tips  Guide to Direct Sales Success  
Partners In Success   Free Online Business Card   Webring   Coloring Pages  Crafts   Recipes   Moms Network Blog

©Copyright 1997 - 2011 Moms Network Exchange (MNE) No content from the MNE site can be used without written permission.
Fines will be issued to those who use content, images, html, and other properties of this site without written permission.
Moms Network  P.O. Box 238  Rosemount, MN  55068 (phone) 651-423-4036  (fax) 651-322-1702
Contents © Moms Network | Privacy Policy

 There are currently 5 visitors online.